Spam Resource: All Things Deliverability
Since 2001, a blog and email newsletter published by Al Iverson. With over 500,000 words, collected in 1500+ articles and viewed more than four million times (so far), focused on the topics of email deliverability, email authentication and DMARC, stopping spam, dealing with spam folder and spam blocking issues, complying with modern sender requirements, and much more. Thanks for visiting!
Half Wombat

Auth: SPF, DKIM + DMARC

& BIMI, too!
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  • spf
  • dkim
  • dmarc
  • bimi

Google

Gmail and Google Workspace

Yahoo

Yahoo Mail and AOL

Microsoft

Hotmail, Outlook.com and more

Apple

iCloud Mail and Apple Mail

Comcast

aka Comcast Xfinity

Tuesday Tips

Quick Learnings

Friends

Good people++

Spam Stopping

and Spam Reporting
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  • spam fighting
  • spam reporting

Permission

and B2B/B2C Best Practices
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  • b2c
  • b2b
  • permission
  • engagement

Domains

Lists, Rankings, Shutdowns
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  • ispdomains
  • MBP Spotlight
  • dead domains

Let's Learn

Definitions and Howtos
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  • Deliverability%20Terms
  • ask al
  • howto

Let's Chat

People and Interviews
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  • spotlight
  • guest post
  • people

Platforms

Tips for users of ESPs, CRMs and Marketing Clouds
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  • sfmc
  • klaviyo
  • pardot
  • aweber

So Very

Mindful, demure, and time wasting.
  • all
  • history
  • silly
  • funny
  • wtf

And Also

Even more silly
Here's a simple-but-cool tool created by Faisal Misle : smtp.codes . smtp.codes is a collection of SMTP response codes returned by email servers and a guide to help you unde…
What are the factors of deliverability? There are multiple variables in the equation. Infrastructure, volume, content, spam complaints, IP reputation, engagement, domain reputati…
A Comcast friend has shared, on another forum, some information regarding best practices when sending emails to comcast.net email addresses. I'm sharing that information here…
In light of all the chatter around the new Microsoft sender requirements , I’ve started to capture and catalog the various questions I’m getting from senders as they work toward …
Hey! I’ve got an upcoming webinar that I think you might be interested in. In April, we here at Valimail released our new report: Disinformation and Malicious Email Report: Why D…
I think I'm dying a little inside, based on the thought that the song "Cannonball" by the Breeders, something I considered so unique and alternative once upon a tim…
I've seen a significant number of folks asking for help lately on various mailing lists and online forums ( like Reddit ), saying that they're now having trouble with ema…
Pilar Bower has worked hands-on with some of the most recognizable names in digital marketing, media, and technology. Before she transitioned into our specialized world of email …
What the heck is Cinco De Microsoft? Why, today is. Monday, May 5, 2025, the date when, as announced by Microsoft , non-compliant bulk email messages sent to Microsoft consumer m…
Sometimes I need a break from all this talk of new sender requirements. So, let's sprinkle in some fun as we head into the weekend, and pause to enjoy another classic Brookly…
If you're an email developer or marketer, you know how tricky it can be to get your emails to look right across all the different email clients. Enter Can I Email , an essent…
It's nearing the end of the month, and I suspect that the folks at Koli-Lõks OÜ are getting ready to post another month's worth of spam trap data. For fun, I thought I w…
By now, you've probably heard: Microsoft has officially joined the club. Following in the footsteps of Google and Yahoo, Microsoft has announced new requirements for high-vol…
It's been a light week as far as me posting things on Spam Resource. The reason for that? I've been so busy with the release of Valimail's  2025 Disinformation and Ma…
If you're launching a new domain and plan to send emails at scale, you can't just dive in and start sending a bunch of messages. At least, not if you actually want them t…