Spam Resource: All Things Deliverability

Way back in 2020, I shared how you can utilize various cellular provider gateways to send an email to a certain address and have it land as a text message on a mobile device. To…

With the announcement (and subsequent launch) of Apple Mail's categorization functionality, email marketers have been concerned, wondering how this tab-like organization mec…

You might not know Roy Ayers , but you've heard his music, as this vibraphonist, composer and all-around master of jazz funk popular in the 1970s was later sampled many times…

Big changes are here, courtesy of updates to Apple Mail in iOS 18, and if you’re in the email game, you’ll want to stay ahead of the curve. Fortunately, deliverability and compli…

Has this ever happened to you? Because it just happened to me! In theory, I should be on top of this sort of thing, because I've been writing scripts and code to generate ema…

Are you ready to dive into the latest trends shaping the world of email deliverability, digital privacy and compliance? The ESPC 2025 Spring Meeting is just around the corner, a…

I once sent an email that made me want to crawl under my desk and disappear. But we’ll get to that in a minute. First, check this out: A pub chef was recently sacked after accid…

SNL made me laugh with this one, and only partly because my wife actually does own a bookstore. Are you a woman who owns a bookstore or teaches books? Do you attend multiple book…

What's a smish? This is a smish , phishing via text messages. They're coming fast and furiously lately, the latest template seems to be all about fake toll road fines. Tr…

Deliverability continues to evolve, and you need data, knowledge and insight if you're going to keep up. In Validity's latest State of Email Live webinar , Guy Hanson (V…

Apple Insider and others are reporting that the iOS 18.3.2 update may have introduced a bug into Apple Mail that impacts email delivery. Senders aren't going to see a negativ…

Did you know that Eric Goldman 's Technology and Marketing Law Blog is twenty years old as of February? I find it to be an absolute must read for those looking to better und…

A.I.: Artificial Intelligence (also, me, Al Iverson! But today, the focus is on Artificial Intelligence. I'll try to write it as A.I. to help make it clear). As A.I. rapidly …

I usually write about email, email marketing, and deliverability. And I try to keep it classy. But on Friday, I give myself permission to get weird. And what better way to do tha…

Introduction Email deliverability success is essential for ensuring your messages reach your subscribers' inboxes. For Klaviyo users, understanding best practices can signif…